The visual identity of the 2032 Brisbane Olympic and Paralympic Games finally got their cockatoo-inspired reveal days after the official logos were accidentally leaked on YouTube.
A magenta and yellow motif was unveiled by the International Olympic Committee on Monday, marking another major step toward a return of the Games to Australia since 2000 in Sydney, with Brisbane set to be the third time the Olympics will be hosted on the continent. Melbourne staged the Games in 1956, the first time Australia hosted the Summer Olympics.
“This vibrant expression of these Games is one that will travel the world, telling the story of Brisbane 2032,” Mikaela Cojuangco Jaworski, IOC Brisbane 2032 Coordination Commission Chair said. “It is also a symbol of excitement and ambition that a generation of young athletes and fans will now grow up with over the next six years.”
The logos were accidentally shown on the organizing committee’s YouTube channel on Friday, foiling plans to make an official presentation on Monday after six clues about the design were revealed across Queensland last week.
In a video on the channel leaked early, an explainer showed both logos with a detailed breakdown of the inspiration behind their creation. After the accidental reveal, screenshots of the logo were posted in a Reddit thread but were later removed at the request of organizers.
On Saturday, Brisbane’s organizing committee posted the logos on their official account with the message, “Consider this your official reveal. Inspired by our reef, beaches, hinterland, and everything in between, they bring together the places, people and spirit that will take us to 2032.”
Meanwhile, Monday’s reveal of the 2032 designs featured two of Australia’s native birds, the pink cockatoo for the Olympic Games and the sulphur-crested cockatoo for the Paralympic Games. The emblems also incorporate the outline of Queensland along with the Olympic and Paralympic flames and what organizers say is a subtle reference to the Games.
“Bringing together the nature and character of the country, this region and its people with iconic Olympic imagery, this emblem could not be better suited to carrying these Games forward,” Jaworski said.
The IOC said that the logos will now become a major part of Brisbane 2032’s visual identity, as the city continues its preparations for the Games. These designs are separate from the official mascots, which will be unveiled much closer to the Games.
“In the case of Brisbane 2032’s emblems, multiple elements have been subtly woven together to encapsulate the uniqueness of our home and environment and the global appeal and symbol of the Games,” Andrew Liveris, Brisbane 2032 president said. “The reveal has been a proud and significant moment in our Games journey, as our emblems help focus the eyes of the world on Brisbane, Queensland and Australia – and the incredible nature and wildlife, mixed with warm and welcoming character, that will be on full display in just under six years’ time.”
The Brisbane Olympics will be staged from July 23 to August 8, 2032, with the Paralympic Games taking place from August 24 to September 5, 2032.
