The 2028 Olympics set for Los Angeles continue to be one of the most in demand events in sports even with the Games just under two years from opening ceremonies.
Organizers announced on Friday that more than 6 million tickets have been sold following the second drop of sales that ended on Thursday.
“The demand we’ve seen across both drops is a powerful signal that the world is energized for LA28,” Casey Wasserman, LA28 chair and president said. “We’re grateful to every fan who participated, and we’re just getting started — 2027 will bring more inventory, more access and more ways to be part of the greatest sporting event the world has seen.”
Despite a tighter supply of tickets and reported higher prices in this latest round, interest in the Games is increasing.
More than 4 million tickets were sold in the first round of sales in April.
Last month on the eve of the second ticket drop, organizer revealed that more than 12 million people registered for the ticket ballot, a significant boost over the 5 million from the initial signup period in January.
With both rounds of ticket sale over, LA28 organizers said on Friday that there will be no more ticket draws and ballots in 2027, fans can buy tickets on a first-come, first-served basis. The 12 ticket purchase restrictions will also be lifted, meaning people can buy as many tickets as possible even if they were selected in the previous drops and made purchases.
A date for the next year’s sales have not been announced but organizers indicated that “more inventory across more sports” will be available, but it’s not known if that will mean a bigger allotment than the noticeable scarcity of options from the second drop.
The new round of sales will also mark the chance to buy tickets through the first Paralympic ticket drop, which will be similar to the Olympics ticket process, with details still to be released.
But it will likely coincide with the launch of LA28’s verified resale program that will be the only secondary marketplace for Olympics tickets with AXS and Eventim also serving as the approved outlets for sales between people who previously made purchases in the previous drops.
Meanwhile for those who are willing to pay even higher prices for premium experiences during the Games, On Location will offer inclusive packages that feature upgraded seating, priority venue entry, dedicated lounges and other add-ons and those ticket options are now on sale.
