In just three years, the Crown Heights, Brooklyn-based Outlandish has made its imprint beyond its store front and is now a hybrid of community, gathering, culture — and miles.
Co-founders Ken Bernard and Benje Williams break down the origins of their run specialty outpost on this debut episode of The Retail and explain the importance of the “discovery brands” they stock, serving a growing demographic eager to tackle the next hike or trail and making deep inroads by boosting access to the greater outdoor to communities of color.